Your website is a place to showcase the benefits of using your business, attracting clients who are looking for products or services like yours. However, it can be tempting to minimise costs and use a website builder or content management system to create a website yourself. However, there are some really good reasons you should [...]
If you need a new website, one of the first steps is to think about its purpose and the navigation you want for the site. This means choosing which web pages you want to showcase and promote your company, products or services. Whatever you decide, every site will start with the main home page. This [...]
Businesses should always be looking for ways to evolve online, finding ways to enhance efficiency, automation and productivity while running your business with ease. Moving to a cloud-based system can feel like a big decision, so it’s important to understand what you’re going to get out of it. It’s a great way to reduce the [...]
Creating a website isn’t just about the way it looks and functions, but the impression visitors form of your company when they read the content on your web pages. It’s important the tone of voice helps to deliver the messages you want about your products and services, engages the right people (i.e. the customers you [...]
We all understand how busy life can get, especially if you’re a business owner. However, if you’re wondering why you’re not getting as many customers as you could through your online efforts, it may be time for a website upgrade. Here are 10 of the most common signs you NEED a new website. [...]
Have you ever worked with a copywriter and not known what to expect? Perhaps you’ve received your content, but you don’t understand if what you’re reading is good copy or not. Here’s some insight into how they put their expertise into action when writing the content for your website’s pages. […]
Many businesses want to attract more customers to buy their products or services, but getting more people to notice you online isn’t the only thing to consider. It’s about attracting the right customers to invest in your business. Your strategies for everything from your SEO and web design to your content should be tailored towards [...]
The content on your site often works alongside your SEO strategies, but it’s not just about driving more traffic to your site. When visitors reach your pages, you want your content to convert them into paying customers who want to invest in your products and services. Here are just a few ways high quality content [...]
We often get asked about what to post on social media and the answer is generally the same each time. Just be yourself. This may sound a little bit vague but when you think about what this means it often makes sense. Everyone expects that if you are marketing your business then this must mean [...]
So, you have a business and most likely you have a website too. Great job! But, now you’re wondering why you’re not getting masses of phone calls and enquiries! What should you do, what can you do? Well, first thing to consider is getting some help with your general SEO – not just because this [...]
